Regional Measure RTM would introduce a sales tax across five Bay Area counties to fund public transit systems, including BART, Caltrain and Muni.
Support
Proponents of the measure include San Francisco’s, Alameda’s and Contra Costa's democratic parties, San Francisco Mayor Daniel Lurie and state Sen. Scott Wiener.
Supporters of the ballot initiative argue that if funding isn’t identified for the Bay Area’s robust transit systems, drastic cuts will need to be made.
Since the COVID-19 pandemic in 2020, local transit systems have found themselves in fiscal peril. Relief funding for transit from the state and federal government has run dry and the Bay Area’s transit agencies are preparing for the worst. Despite making their own cuts, systems like BART, Caltrain, SamTrans, VTA, AC Transit and Muni will need to cut service if additional funding isn’t identified.
"Without this measure, Muni could cut service by at least 30%, cancel at least 20 bus routes, end regular evening service, eliminate cable car service and reduce fare discounts for vulnerable populations. BART could close 15 stations, including Colma, San Bruno, and South San Francisco, and reduce service by 70%,” said Lurie in the measure’s official proponent argument.
That’s where Regional Measure RTM comes in. Authorized by state Senate Bill 63, the measure’s anticipated revenue would plug holes in the budget of the region’s transit agencies and ensure no further routes are cut.
Opposition
Seven cities in Alameda County would see tax on purchases climb above 11%, according to Fixes Before Funding, the leading organization against the ballot initiative.
Other opponents include the Silicon Valley Taxpayers Association and the Contra Costa Taxpayers Association. They argue a sales tax isn’t the way to tackle the problem at hand.
“Necessities like prepared food, clothing, pet food, and over-the-counter medicines are taxed. Seniors, students, the disabled, and low-income neighbors are hurt the most,” said Quentin L. Kopp, a former judge and San Francisco supervisor and member of the San Francisco Taxpayers Association, in the ballot’s official opponent argument.
What Would It Do
The measure would introduce a one-cent sales tax in San Francisco County and a half-cent sales tax in Alameda, Contra Costa, San Mateo and Santa Clara counties for the next 14 years.
The tax would generate an anticipated $980 million annually into a Public Transit Revenue Measure Fund.
Each of the 5 counties would use the funds generated within their own territories for the transit agencies within them. 62.87% of the revenue generated within San Francisco would go to Muni, 29.14% of revenue would go to BART, 3.97% would go to Caltrain and 0.97% would go to the San Francisco Bay Area Ferry.
The rest of the fund would be saved for additional transit programs, expenses and roadway repavement projects for streets used by fixed-route transit.
If passed, the measure would also create an independent advisory committee responsible for maintaining that funds are being distributed and used adequately. The committee would be made up of one or two residents of each county, appointed by each county’s respective board of supervisors.
Campaign Finance
Connect Bay Area Transit has raised over $7 million in support of Proposition RTM. Service Employees International Union Local 1021 and Local 521 together contributed $893,700 towards the measure. $500,000 came from local AI powerhouse Anthropic.
The Contra Costa Taxpayers Association has raised just $25,943.01 in opposition to the measure.
History And Context
Voters in San Francisco are also considering Proposition H, a property and parcel tax aimed at covering the other half of Muni’s financial woes. Advocates of Prop H and Regional Measure RTM argue both are necessary to keep the transit agency running.
Facing the largest budget shortfall in its history, Muni has warned its riders that service cuts are imminent. The transit service could cut up to 20 different lines, including hilltop and neighborhood routes, routes with nearby service, and downtown express routes.
While San Francisco voters passed Proposition L by over 56% of votes in 2024, it never went into effect. Proposition M, a business tax overhaul, passed in that same election with 69% and contained a clause that prevented the other from going into effect if it received more votes. Prop L would have implemented additional taxes on ride-share companies such as Lyft, Uber and Waymo and generated an estimated $25 million annually.
Local transit advocates and agencies say more is needed so that Bay Area residents can avoid increased traffic, higher costs and increased emissions if cuts to transit occur. Nonprofit public-policy organization SPUR’s 35-page report published this month outlines the possible consequences of transit cuts, including an additional production of 184,000 metric tons of carbon dioxide annually.
Votes Needed To Pass
Regional Measure RTM was qualified through a signature petition of registered voters. A simple majority of affirmative votes in all five counties is required for the measure to pass.
Correction: This article has been updated to correctly list campaign finance figures and information about Proposition L.